Striving for connection and belonging
Questions concerning our identity lead to thoughts about our origin. An understanding of the cultural heritage of our past is the foundation for a more accurate assessment of the future. We increasingly feel the need to find meaning, return to our roots and be respectful and authentic to ourselves as well as to others.
The focus on our own biological time enables us to better connect with our personal history. In other words, ageing is to be understood as an appreciation of experience. Healing resins, sacred pigments and ingredients, strengthening remedies, mysterious recipes: immerse yourself in the history of ancient cultures to rediscover age-old rituals and ingredients with eternal virtues.
Classic inspiration for charismatic beauty and things that stand the test of time – modernised and reinterpreted. Old processes from thousands of years ago inspire the future of natural cosmetics: a trip around the world and through the natural and beneficial plant-based ingredients that have been used in ancient beauty rituals since time immemorial.
Colour Palette BACK TO THE ROOTS
This colour palette inspired by the ancient and classic periods combines minimalist neutral shades: soft chalk, fresh powder and mineral grey with natural shades: ochre-beige, honey, sienna, ebony brown. These are joined by universally cool colours such as matte and deep shades of blue, which create a sensation of subdued freshness.
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