Shades of Childhood 2027 – Trend colours for children's products

Childhood is movement, curiosity, lightness and the freedom to discover the world through one’s own eyes. Between analogue adventure and digital exploration, a new hybrid world of growing up emerges – open, inclusive and full of colour. The Shades of Childhood translate this into colour nuances that combine creativity, comfort and a spirit of discovery – from vibrant to gentle, from encouraging to calming:

RADIANT REBELS
Children as little visionaries – bold, expressive and full of ideas. This colour world celebrates energy, individuality and imagination: strong tones bring dynamism and personality to products designed to evolve and adapt.

STRUCTURED EASE
Order meets curiosity. Clarity, modularity and function shape this world. Subtle surfaces and soft tone-on-tone gradients create spaces that support both focus and imagination – quietly inspiring, systematically playful.

CULTURAL WEAVE
Diversity becomes second nature, harmony the guiding principle of this colour story: warm, narrative tones that convey stories, reflect heritage and foster a sense of community.

VELVET TOMORROW
Softness, closeness and comfort define this palette. Pastels, gentle transitions and velvety tactile qualities create emotional refuges – for plush toys, calm zones and mindful moments.

From January 2026, feel free to request a practical colour fan or selected colour illustrations as samples.

You can find an overview of all Shades of Childhood 2027 trend colours in our flyer (PDF).

Back to all Shades of Inspiration 2027