Playful Aesthetics
Childhood - Fun - Creativity - Nostalgia
The Spirit of childhood as a source of joy and safety
In a world often characterized by heaviness, we celebrate the carefree spirit of childhood as a source of joy and safety. We remember the icons of our childhood and are inspired by their unique creativity. This creative energy inspires a playful, fun and bold aesthetic that occasionally challenges the boundaries of conventional taste.
Colour palette "Playful Aesthetics":
- The multicoloured palette combines bright colours with pastel shades.
- A deep medium chromatic orange, magenta and royal blue contrast with soft and rich pastel shades such as baby pink and blue, mint green and purple.
- A sparkling canary yellow in contrast to a soft, buttery yellow.
- A frog green and charcoal black add a strange and experimental creative touch to the regressive, childlike mood.
